Santa Monica is well-known for its densely populated white community. However, an advertising company is looking to change that. RPA's "Black. Not Sorry" Walking Tour highlighted Santa Monica’s Black history for Black History Month.
With QR Codes placed across eight Black historical areas, RPA spotlights key moments in Santa Monica’s history – and people don’t have to be in person to join in.
On their YouTube, the advertising company gave each destination its own short video with brief explana...
To continue reading this article, log in below or subscribe to Brand&Culture.
