Executive leaders seeing the benefits of purpose-driven business
Taking action on social justice issues is a business issue, not just a moral one according to a new report.
Executive leaders increasingly believe that companies have a responsibility to act on social justice issues, according to a new study.
The 2020 Porter Novelli Executive Purpose Study found that 83 percent of executives surveyed feel an urgency for businesses to be a critical part of driving solutions to some of the world’s most pressing issues, including racial injustice and COVID-19.
The survey consisted of 150 C-suite business executives at companies with revenues of more than $500 million.